Creating a Photography Workflow That Actually Flows
Photography is an art that has come a long way since its first modern iteration in 1830s France. To match the search for efficient quality, DAM software helps you create workflow solutions that streamline creative production.
How your equipment affects your workflow
Being able to capture the essence of a moment is fully dependent on having equipment that doesn’t leave you high and dry. Having the right equipment could spell the difference between capturing a dog catching a frisbee midair and ending up with an impressionistic landscape of colors.
(The second of which, no matter how beautiful a piece of art, will probably not gain you much favor with the dog owner who paid you for the action shot.)
Successful photography requires you to capture moments as they occur, with whichever equipment is best suited to the occasion. And with the wealth of photography equipment available today, photographers really are spoiled for choice.
So to ensure you even have a workflow to begin with, you need the right equipment.
Preserving the best of both worlds
Photography has come a long way since Joseph Nicéphore Niépce first pointed his lightbox out his window in France to immortalize the eerie likeness of his Burgundy estate.
Today we have smartphones that sport multiple lenses that can capture up to 50MP to make high-res photography possible no matter who you are. At the same time, the latest professional cameras are focused on providing optimal performance for serious photographers with larger sensors, a variety of high-quality lenses, better resolution, and increased manual functionality.
Manufacturers have even begun merging the benefits of smartphones and portable cameras to target a new market of enthusiasts that still prefer the comfort of their smartphones.
Whatever your photographic needs are, somewhere out there, there is a tool perfect for you.
But no matter how efficient and easy quality image capturing has become, those assets still need to find a way into creative production. And once that workflow enters the equation, all semblance of simplicity is so often thrown out the window.
So how can you retain the efficiency of your photography throughout your workflow?
A simpler path to efficient photography workflows
The simplicity of quality photography is something that is only now being introduced to the workflows that create the image assets with DAM software.
While DAMs are first and foremost your single source of truth, a centralized repository of your assets, the capabilities of DAMs interlace into every stage of the photography workflow. At the end of the day, you have a fully fledged workflow program for your photography.
Digital asset management software lets you build an efficient workflow right from the start:
- Set up workflow automations that will allow you to maintain creative momentum once your project begins.
- Build a personalized folder structure into which assets can be synced or uploaded as soon as they are captured.
- Integrate your DAM with your digital editing tools so you can stay in one workspace throughout your production cycle.
- Collaborate with creative teams and stakeholders more efficiently through comments and markups that live directly in your DAM.
- Streamline approvals by sharing watermarked collections and getting comprehensive feedback on entire projects.
- Keep assets accessible with enriched metadata that allows you to track down assets according to key identifying criteria in mere seconds.
If only dear Joseph Nicéphore Niépce had such efficient workflows back in the 1830s we may have had a larger selection of his eerie landscape photos with us today.
So how do you get your workflow to mirror your equipment’s efficiency?
Your guide to automating your workflow management
Each photography workflow is unique. It’s a wholly subjective amalgamation of the attributes that characterize your operational setup and the goals you’re trying to achieve.
But whether you’re flying solo or form part of a creative team that includes retouchers and dedicated editors, each workflow boils down to the same thing. Getting quality content produced efficiently from step one.
The best way to achieve that is to create a workflow that works for you. And not simply one that suits you, we mean really does work for you.
With globaledit, you get to automate your entire workflow so you can focus on the creative side while the software keeps your workflow … flowing.
Importing and organizing your photos
By uploading assets as they’re captured, you get to save time and ensure an organized library at once.
With globaledit Sync, you get to upload assets into the right folders in your DAM library as they’re being shot. There’s no more need for copying and pasting thousands of photos manually, with Sync, it’s all done for you.
Developing a workflow for collaborative editing
It starts with keeping your team connected throughout projects with automated communication channels. Once your team is receiving notifications automatically, they get to stay in the game throughout the play.
The next step is to set up automated notifications for creative teams whenever there are retouching notes or project status updates to ensure that everyone stays on the same page.
Finally, keeping track of assets throughout the editing process lets stakeholders retain a holistic view of projects with permission-based access.
Versioning your photos throughout editing
Upload retouched assets directly to the DAM library from your Photoshop workspace. No more need to toggle between platforms to download and upload updated assets – with globaledit it’s all one happy, integrated family.
And no matter how many iterations of one asset you create, versioning allows you to keep track of each iteration without cluttering your library. Every version of an asset, along with its comments and markups, sits snugly under the thumbnail of the latest iteration in your DAM.
Storing and sharing your photos
Once editing is complete, your entire team will be notified of the review stage’s commencement. Allowing everyone to review assets simultaneously in one central location extends the collaborative capabilities of globaledit even further.
With final internal approval, sharing collections offers stakeholders a panoramic view of the entire project so they can find the assets that truly speak to them.
globaledit – the answer to your photography workflow blues
globaledit is the best workflow software for photographers. It allows you to bring out the full potential of your assets throughout their lifecycle and streamlines your production cycle.
So if your photography workflow is lacking the efficiency that your photography equipment is offering you, why not request a demo of globaledit and see how we can put an end to your workflow blues?