Master Class: Stay in the Flow with In-Platform Cropping

After concepting, capturing, and perfecting creative assets, it’s crucial to make the most of them across every channel. Many of our users frequently reformat the same assets for different platforms and their specific aspect ratios—but between repeatedly switching platforms and specifying countless dimensions, manual resizing gets tedious! That’s where Globaledit’s automated cropping tool comes in. This powerful feature instantly resizes assets to channel-standard aspect ratios, helping users skip steps and ship content even faster.

Watch our in-house expert, Joseph, walk through the process with a platform demo below!

Streamlining Creative and Marketing Workflows

As digital channels keep evolving, so do the formats, dimensions, and guidelines for shareable content. Our in-platform cropping tool is a lifesaver for anyone creating and distributing content, and we’ve already seen it transform workflows like:

• Social Media: From TikTok videos and Instagram reels to Facebook and LinkedIn ads, staying on top of fast-moving trends and cultural moments is key. The in-platform cropping tool lets social media marketers and content creators easily adapt assets to the ever-changing landscape without missing a beat.
• E-commerce: Whether it’s for hero videos or PDP imagery, e-comm teams can generate assets to fit any format with our pre-built and custom aspect ratios in seconds.
• Digital Marketing: Whether you’re working with external agencies, UGC creators, influencers, or internal creatives, the in-platform cropping tool ensures consistency, eliminates back-and-forth, and speeds up the process of getting final assets to all the right people.

In-platform cropping is just one of the many time-saving tools already included in your Globaledit subscription, designed to help you move from production to publication seamlessly. For more game-changing tips, check out how to automate asset organization with Smart Collections here.